An actual run · Montgomery & Prince George’s County
505 candidates. 50 letters.
A home-services client asked for work near their base — close enough to drive to, and few enough to actually follow up on. This is what the system produced, what it threw away, and why. Every figure below is an aggregate. No individual record from this run appears on this page or ever will.
What the client asked for
Two things, both ordinary. Keep it close to the base — a small crew loses the margin on a job the moment the van spends an hour in traffic. And keep it short — they wanted the fifty best, not everything that qualified, because fifty is what one person can personally follow up on in a month.
Three kinds of work were in scope: aging-in-place improvements, general repairs, and make-ready work on properties between occupants. That mix is what decides which records matter, because a property that suits one does not necessarily suit the others.
The funnel
The gap between 505 and 50 is not all rejection. Some qualified records simply ranked below the cut-off the client asked for, and they stay in the pool for next month rather than being mailed now.
Why 160 records were thrown away
This is the part most list vendors never show you, because a bigger number looks better on an invoice. Every withheld record is logged with the reason it was withheld.
What the fifty looked like
Twenty-four properties in Prince George’s County, eighteen in Montgomery, the remainder unassigned pending address resolution. Every row carried the work worth quoting at that specific address — gutters and downspouts, exterior caulk and trim rot, door seals, smoke and CO alarm replacement at the ten-year mark, stair rail and grab-bar checks, water heater age and pan checks — so a crew lead could work the list without translating it first.
Each letter offered a written punch list with no obligation. That is the smallest possible ask, and on this segment it is the right one. The actual letter templates are here.
What this page does not tell you
Whether it worked. These letters went out recently and the results are not in. We are not going to imply an outcome we have not measured, and any vendor showing you a response rate on a campaign this fresh is showing you a number they made up. When there are replies, estimates and jobs to report, they will be published here with the failures included.
Anything about the people. No names, no addresses, no household details appear here, and none will. The underlying records are public; that does not make it acceptable to publish a private individual on a marketing page.
That your run will look like this one. A different base address, a different radius or a different mix of services produces a different funnel. What carries over is the method: measure the distance honestly, withhold what you cannot stand behind, and rank what is left.
Why we ran it on ourselves first
Bluebeam Signals was built to find work for a small Maryland home-repair business before it was ever sold to anyone. That business still uses it, which means a bad record costs us money before it costs a client anything — and it is why the withheld file exists at all. Nobody builds a rejection log for a product they do not have to live with.
The same withholding runs on every client file. If a record cannot be measured, cannot be verified, or rests on a data point that looks like a placeholder, it does not ship. You get the shorter list.
Run it for your base and your radius.
Tell us where you work from and how far you will travel. Twenty-five records come back free, with the source links included so you can check them against the county before spending anything. $75 a month after that, or $50 for your first three months if you are just starting out.
